3rd Annual Health Outcomes and Pharmacoeconomics Research

BiotechBlog and the Journal of Commercial Biotechnology are proud to serve as media sponsors for the 3rd Annual Health Outcomes and Pharmacoeconomics Research conference:

Event Date: 30-31 Jan 2012
Location: Philadelphia, PA, United States

Key conference speakers:
Ari Gnanasakthy
Head, PRO Excellence, Novartis Pharmaceuticals, Inc.
Rami Ben-Joseph, PhD
Vice President, Health Outcomes and Pharmacoeconomics, Endo Pharmaceuticals
Betsy J. Lahue, M.P.H.
Vice President, Health Economics and Outcomes Research, BD
Dr. Omar Dabbous
Senior Director, Health Economics and Outcomes Research, Takeda Pharmaceuticals
Key conference topics:
  • Share best practices with peer companies about creating, accessing and utilizing pharmacoeconomics data
  • Incorporate key strategies to strenghten and promote the value of your product or process
  • Hear from the payer community about what type of data they want to see from life sciences companies
  • Discuss the future impact of both CER and overarching healthcare reform and how to prepare
Full details at http://www.marcusevansch.com/HEOR_BTB
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